The backend backbone for Google's advertising ecosystem. It handles the delivery of display ads, programmatic real-time bidding (via Google Ad Manager), and user tracking/attribution pixels across the web. The domain is critical for the functioning of Google's ad revenue operations.
- Parent Company
- Alphabet Inc.
- Specialization
- Ad Serving & Tracking
- Hosting Provider
- Google LLC
- Registered
- Jan 16, 1996