lego.com

Trusted High Traffic Tranco #2,125

lego.com operates primarily as a e-commerce platform, focusing on toy retailer. LEGO.com is the official online presence for The LEGO Group, a Danish toy production company. It serves as an e-commerce platform for LEGO products, provides information about the brand, and hosts community content and games. It is operated by The LEGO Group.

Industry Category

E-Commerce

Online retail platforms selling products directly to consumers.

Related Topics

toysbuilding blockschildren's productsgamescollectibles

Well Established

lego.com is a well-established platform operated by The LEGO Group. Top 100,000 global website, 30 years old. Standard web safety practices apply.

Top 100,000 global website30 years old
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Recent Threat Analysis

URLert analyzed recent scan activity for lego.com and found 1 result.

Developer API

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Access this classification data programmatically via our API.

GET /api/v1/classify?domain=lego.com
{
  "domain": "lego.com",
  "confidence": "high",
  "category": {
    "purpose": "ecommerce",
    "specialization": "Toy Retailer"
  },
  "identity": {
    "headline": "Official website for LEGO toys, games, and merchandise",
    "summary": "LEGO.com is the official online presence for The LEGO Group, a Danish toy production company. It serves as an e-commerce platform for LEGO products, provides information about the brand, and hosts community content and games.",
    "operator": "The LEGO Group",
    "parent_entity": null,
    "topics": [
      "toys",
      "building blocks",
      "children's products",
      "games",
      "collectibles"
    ]
  },
  "functions": {
    "is_ugc_platform": false,
    "is_file_host": false,
    "is_url_shortener": false,
    "is_public_idp": false,
    "is_crypto_platform": false,
    "allows_user_subdomains": false,
    "is_form_builder": false,
    "is_document_host": false
  },
  "facts": {
    "registered_date": "1995-08-22T00:00:00Z",
    "rank": 2125,
    "hosting_provider": "AMAZON-02"
  }
}

Hosting

AMAZON-02

Registered

Aug 22, 1995

Last Updated

Jan 6, 2026

Domain data sourced from WHOIS, Tranco rankings, and URLert's classification engine.