otto.de

Trusted High Traffic Tranco #913

otto.de operates primarily as a e-commerce platform, focusing on general merchandise retail. Otto is a major German online retailer offering a vast selection of products across fashion, electronics, home goods, and appliances. It operates both as a direct retailer and a marketplace for third-party sellers, while also providing integrated consumer financial services. It is operated by Otto GmbH & Co KG, a subsidiary of Otto Group.

Beyond its core function, the ecosystem extends into marketplaces and financial services, providing a broader range of services.

Industry Category

E-Commerce

Online retail platforms selling products directly to consumers.

Related Industries

Related Topics

e-commerceretailfashionhome goodsmarketplace

Highly Established

otto.de is a well-established platform operated by Otto GmbH & Co KG. Top 1,000 global website, unknown registration date, high traffic. Standard web safety practices apply.

Top 1,000 global websiteunknown registration datehigh traffic

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Developer API

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Access this classification data programmatically via our API.

GET /api/v1/classify?domain=otto.de
{
  "domain": "otto.de",
  "state": "developed",
  "stability": "stable",
  "confidence": "high",
  "category": {
    "purpose": "ecommerce",
    "specialization": "General Merchandise Retail",
    "secondary_purposes": [
      "marketplace",
      "financial_services"
    ]
  },
  "identity": {
    "headline": "Leading German e-commerce platform and marketplace",
    "summary": "Otto is a major German online retailer offering a vast selection of products across fashion, electronics, home goods, and appliances. It operates both as a direct retailer and a marketplace for third-party sellers, while also providing integrated consumer financial services.",
    "operator": "Otto GmbH & Co KG",
    "parent_entity": "Otto Group",
    "topics": [
      "e-commerce",
      "retail",
      "fashion",
      "home goods",
      "marketplace"
    ]
  },
  "functions": {
    "is_ugc_platform": false,
    "is_file_host": false,
    "is_url_shortener": false,
    "is_public_idp": false,
    "is_crypto_platform": false,
    "allows_user_subdomains": false,
    "is_form_builder": false,
    "is_document_host": false
  },
  "facts": {
    "created_at": null,
    "rank": 913,
    "hosting_provider": "AMAZON-02"
  }
}

Hosting

AMAZON-02

Last Updated

Jan 9, 2026

Domain data sourced from WHOIS, Tranco rankings, and URLert's classification engine.