tapad.com

Trusted High Traffic Tranco #673

tapad.com operates primarily as a corporate website, focusing on identity resolution adtech. Tapad provides cross-device identity resolution services, helping marketers and platforms connect consumers across multiple devices and touchpoints. It was acquired by Experian in 2020 to bolster its marketing services and data analytics portfolio. It is operated by Tapad, a subsidiary of Experian.

Beyond its core function, the ecosystem extends into cloud infrastructure, providing a broader range of services.

Industry Category

Corporate Websites

Company and business websites.

Related Industries

Related Topics

adtechidentity resolutioncross-device trackingdigital marketingdata analytics

Highly Established

tapad.com is a well-established platform operated by Tapad. Top 1,000 global website, 23 years old, high traffic. Standard web safety practices apply.

Top 1,000 global website23 years oldhigh traffic
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Developer API

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Access this classification data programmatically via our API.

GET /api/v1/classify?domain=tapad.com
{
  "domain": "tapad.com",
  "state": "developed",
  "stability": "permanent",
  "confidence": "high",
  "category": {
    "purpose": "corporate_website",
    "specialization": "Identity Resolution AdTech",
    "secondary_purposes": [
      "cloud_infrastructure"
    ]
  },
  "identity": {
    "headline": "Cross-device identity resolution and advertising technology platform",
    "summary": "Tapad provides cross-device identity resolution services, helping marketers and platforms connect consumers across multiple devices and touchpoints. It was acquired by Experian in 2020 to bolster its marketing services and data analytics portfolio.",
    "operator": "Tapad",
    "parent_entity": "Experian",
    "topics": [
      "adtech",
      "identity resolution",
      "cross-device tracking",
      "digital marketing",
      "data analytics"
    ]
  },
  "functions": {
    "is_ugc_platform": false,
    "is_file_host": false,
    "is_url_shortener": false,
    "is_public_idp": false,
    "is_crypto_platform": false,
    "allows_user_subdomains": false,
    "is_form_builder": false,
    "is_document_host": false
  },
  "facts": {
    "created_at": "2002-08-15",
    "rank": 673,
    "hosting_provider": "GOOGLE-CLOUD-PLATFORM"
  }
}

Hosting

GOOGLE-CLOUD-PLATFORM

Registered

Aug 15, 2002

Last Updated

Jan 9, 2026

Domain data sourced from WHOIS, Tranco rankings, and URLert's classification engine.